La leggenda di

The Legend of Pejote

Once upon a time there was a daring dreamer, with a refined nose, travelling the world.
One day, while observing a simple car air freshener, he was struck by a brilliantly simple idea:
“What if I could turn this ordinary object, with a bland scent, into something extraordinary?” he wondered.
So, armed with vivid colours, irresistible fragrances and a touch of Made in Italy magic, Pejote emerged:
a mushroom-shaped freshener that not only refreshed the air but brought smiles and joy wherever it went.

The Mystery of Pejote

And so Pejote began its magical journey, appearing as if by enchantment in every corner of Italy,
capturing hearts and noses alike. It is said that it would mysteriously show up in cars,
turning tedious traffic jams into scented adventures. Whispers told of its presence in the dullest offices,
bringing a breeze of fresh creativity. Some even swore they saw it peeking out of the trendiest handbags,
or scampering from one wardrobe to another, leaving a trail of fragrance and laughter.
Pejote never stopped: with its colours and different scents, it spread joy and fragrance everywhere it went.

Pejote’s Mission

Soon it was discovered that there wasn’t just one Pejote, but many, each with its own unique character.
These scented mushroom-friends, with a green soul, equipped themselves with an epic monthly clip accessory
so they could keep spreading smiles even after their 30-day super-fresh power had ended.
Turning into fun key-chains or daring decorations, the Pejotes became conversation-starters,
connecting people through their originality and unique charm.